Secure Commercial Cleaning® Is Our Focus As We Rebrand
At Julius Rutherfoord & Co we are passionate about seeking ways to improve, in order to consistently provide clients with exceptional service and make a real difference to their facilities.
Over the next few months you will really see some changes to our business, as we’ve undergone a rebrand to highlight our ethos to deliver secure commercial cleaning® to our customers. We are rolling out our new Julius Rutherfoord & Co logo and livery into all corners of the business as you read! You will see our new look across our website, social media, uniforms & vehicles, marketing materials, signage, our HQ and more.
The most visible part of the brand is the new logo, with our new ‘Secure Commercial Cleaning®’ strapline, highlighting that our systems are designed to keep people and places safe and secure. We have emphasised the ‘& Co’ part of our name to confirm the huge value we place on the expertise of all our employees.
It is no coincidence that our clients tend to be discerning organisations that are unwilling to cut corners. Perhaps, like the Honourable Society of the Inner Temple, they are custodians of irreplaceable historic buildings. Or, like the Queens Club, they have to maintain an impeccable public image. Or, like the many schools we deal with, they simply cannot afford to take a casual approach to building security or to levels of hygiene and cleanliness.
We ensure clients are in safe hands in a number of ways. Firstly, our workforce excellence starts with our rigorous recruitment procedures, which includes an innovative biometric ID system. We invest in the professional development of our staff, providing ongoing, tailored training to ensure they work carefully and safely. We pay above the minimum wage, and wherever possible the London Living Wage. Our in-house award and recognition scheme, JR & Co Stars, rewards staff who go above and beyond the line of duty, and have embodied the company’s core values – being Personal, Professional, Expert and Meticulous.
Contracts are managed transparently to support this success and our contract management app increases quality, efficiency and security for our discerning clients. Our rebrand reflects our exceptional standards, with the prime focus being that our clients can be secure in the knowledge that our staff, technology and systems support their success